Dr. Bronner’s Magic Soaps Website

For those of you who have never heard of Dr. Bronner’s Soaps, please go to this wonderland of a website, Dr. Bronner’s Magic “All-One.” There really isn’t much you can’t do with this line of products. Organic, Fair Trade Forever, concentrated and fabulous. You probably can’t make anything yourself that is any better.

Time constraints have keep me from getting through the entire site, but I keep taking small bites as often as possible. My newest discovery is Dr. Bronner’s son Ralph telling anecdotes about the good Dr. himself and other amazing stories from his own life. This is a huge site with sections on History and Activism as well as descriptions of the products. The FAQ section is very informative and you can learn a lot about soap and organics in general.

The family does not seen to have ever suffered from shyness in either marketing or social activism. Check out the “Coming Clean” campaign to stamp out “cheaters” who stretch the truth claiming to be “organic.”

They produce products that are effective and pleasant to use, you can also feel good about using them. Worth studying.